We offer a number of standard courses to organisations. We deliver these on-site at your premises.
Content design for comms and marketing professionals
This one-day course looks at the different types of user need and content design considerations for different content formats.
A campaign designed to draw users in and encourage them to take a certain action requires a very different approach from guidance content a user must act on to stay within the law.
We also look at how to design user journeys across content types – from social media, campaign material or search engine to the user’s need being met.
Content design for GOV.UK news and blogs
A one-day course that teaches your team how to use data and content design principles to to write better news stories and blog posts for GOV.UK.
Looking at both individual stories and wider strategies, this course will give you the knowledge you need to build audience.
Agile content and governance
This course for managers and decision makers teaches:
- content managers how to set up an efficient content team using agile principles
- senior managers the governance model necessary for content to be good quality and published in good time
- others in the organisation understand how to get what they need from the content team, their role in the process, why subject matter experts and content design experts are both vital and how to work together